Sunday, March 13, 2011

Veres, Logo

       I chose a local logo that has lots of history in Easton. The Crayola Crayon Company logo is one that has been around for a long time an undergone many transformations over the years. I chose the most updated Crayola logo to discuss.
      The overall shape of the image is an oval and within that is the text, color, and shape of a smiling face. This is a nice logo to look at because it shows the spectrum of color that you get when you open up a new box of Crayola Crayons. This spectrum of color is contained by a smiling face, which automatically gives a fun feel. The Crayola text itself is outlined in a bright yellow. Within the Crayola text is a nice green that gently fades into a lighter shade up top and a darker shade down bottom. Crayola Crayons were a staple when i was a kid an i think that they have evolved to so much more than just crayons. With all these products it is important to keep a catchy logo which i feel they have done.

4 comments:

  1. Very popular brand that everyone should be familiar with. Growing up using this brand and still do. Logo looks great and love the smile they incorporated with the logo.

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  2. This is a successful logo. It represents the Crayola factory very well. The colors and the shapes all fit together perfectly. The rainbow is perfect representing all the colors and the fact that it is in a smile is perfect because its kids related. Theres nothing i dislike.

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  3. This is a very successful logo! Nice choice and great logo picked out.

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  4. Very successful logo for a well known and local company. It brings together the youthful aspect and color very well.

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